⚙️ Productivity Up, Hiring Down - Here's Why

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Together With 👉 Campaign Monitor 👈

Thursday's top story AI is transforming everything - from productivity to hiring trends - but not always in the ways you might expect. This week, we unpack why growth is soaring while jobs stall, and explore the tools quietly reshaping work behind the scenes.

🚀 AI Is Powering Growth - But Not Jobs!

Brief Buzz: The U.S. economy is expanding, but the job market isn't keeping up. Economists warn of a new phase of "jobless growth" — where AI-fueled productivity boosts output, not employment.

• Hiring is collapsing — new hires are down 58% year-to-date, the weakest since 2009 (CNBC).
• Goldman Sachs economists say productivity gains, not hiring, are now driving growth (Fortune).
• Jerome Powell describes the labor market as "low-hire, low-fire," with young and minority workers hit hardest.
• Yet, AI isn't replacing people at scale — studies from Yale, Brookings, and SHRM find limited job displacement (SHRM report).
• MIT reports that 95% of AI rollouts fail, often leading firms to rehire or outsource (State of AI in Business 2025 Report).

Why Should You Care?

This "AI boom without jobs" could reshape the economy: higher profits, fewer new roles, and deeper inequality. For workers, it's a wake-up call — AI literacy may soon matter more than degrees. For businesses, it's proof that automation hype rarely replaces human judgment.

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👉 In partnership with Campaign Monitor

Campaign Monitor is a cloud-based email marketing platform designed to help businesses create, send, and optimize professional email campaigns. It offers intuitive drag-and-drop design tools, audience segmentation, and detailed analytics to help marketers build stronger connections with their subscribers.

Campaign Monitor's AI-driven capabilities have further enhanced its effectiveness in modern marketing. Through the use of artificial intelligence and machine learning, the platform helps businesses send more personalized and timely messages, improving engagement and conversion rates.

AI is deeply integrated into Campaign Monitor’s automation, optimization, and reporting systems, allowing marketers to make smarter, data-backed decisions about their email strategies.

• Smart Email Automation: Uses AI to send emails at optimal times with personalized content for higher engagement.
• AI-Enhanced Reporting and Insights: Uses AI to analyze performance, identify trends, and recommend improvements for optimized marketing results.

⚡ Google and Anthropic Join Forces on AI Power

Brief Buzz: Anthropic is expanding its cloud power with a major new partnership with Google, securing access to over one million Tensor Processing Units (TPUs) — a move valued at "tens of billions". The deal gives Anthropic well over a gigawatt of compute capacity by 2026, fueling the next generation of its AI models.

• Anthropic will leverage Google Cloud's TPUs alongside Amazon's Trainium and NVIDIA's GPUs, diversifying its compute base.
• The partnership strengthens Anthropic's long-term infrastructure, reducing reliance on a single chipmaker.
• The announcement follows a wave of billion-dollar AI compute deals as companies race to build larger, more capable models.
• Krishna Rao, Anthropic's CFO, said the move helps the firm "define the frontier of AI." Watch the official announcement video.

Why Should You Care?

This deal means faster, smarter AI models could arrive sooner — potentially transforming how we use chatbots, productivity tools, and digital assistants. It also signals a more competitive chip landscape, as NVIDIA currently dominates 92% of the GPU market — but Anthropic’s diversification hints at a shift that could lower AI costs and accelerate innovation for everyone.

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⚡️ 5 AI Tools to Supercharge Your Productivity

👉 Intelogos - This workforce analytics and remote-employee monitoring platform explicitly uses AI to generate performance - based suggestions, identify potential burnout, analyse efforts & productivity, and summarise long reports.

👉 Xero - AI-powered features streamline financial management by automating tasks like invoice processing and bank reconciliation. Its predictive analytics provide actionable insights, helping businesses forecast cash flow and make data-driven decisions effortlessly.

👉 CapFront - This small-business funding marketplace uses “innovative technology” including machine-learning and AI-driven analytics to assess credit risk more quickly and accurately, enabling faster approvals and streamlined underwriting.

👉 Bambee - leverages AI to provide personalized HR guidance for small to mid-sized businesses. Its AI-driven features include automated compliance tracking, customized HR policy recommendations, and intelligent issue resolution support. The tool learns from user interactions to improve HR solutions over time.

👉 Teramind - delivers a comprehensive suite for insider threat prevention and employee monitoring. It enhances security through behavior analytics and data loss prevention, ensuring compliance and optimizing business processes.

📦 Amazon Rolls Out AI Glasses for Drivers

Brief Buzz: Amazon just unveiled AI-powered smart glasses for its delivery drivers — blending augmented reality with logistics. These glasses project key delivery data directly into a driver's field of view, marking another big step in Amazon’s automation journey.

• Display turn-by-turn navigation, package details, and delivery confirmations without needing a phone.
• A vest-mounted controller houses swappable batteries and an emergency help button for on-the-go support.
• Upcoming versions may flag misdeliveries, spot hazards like pets, and auto-adjust for lighting conditions.
• This system represents Amazon’s push toward real-time, AI-assisted delivery operations, improving speed and accuracy.

Why Should You Care?

This is more than just tech eyewear — it’s a glimpse at how AI will augment everyday work, merging physical labor with digital intelligence. While it could make deliveries faster and safer, it also raises privacy and autonomy questions for workers as smart tools start guiding — and monitoring — every move.

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🚀 Alibaba Makes Bold Move to Woo Shoppers!

Brief Buzz: Alibaba is doubling down on consumer AI, launching a free chatbot integrated into its Quark app, signaling a pivot from enterprise tools to everyday users. The move sets the stage for a heated AI rivalry in China.

• The chatbot launch puts Alibaba in direct competition with ByteDance and Tencent for AI dominance.
• It follows the underwhelming 2023 rollout of Tongyi, Alibaba’s earlier AI assistant.
• The company plans to invest $53 billion over the next three years in AI infrastructure to fuel its comeback.
• This aligns with global trends, as Amazon recently unveiled its "Help Me Decide" tool for shoppers.
• High public optimism - 83% of Chinese citizens see AI as beneficial, according to Stanford's AI Index Report — could give Alibaba a cultural edge.

Why Should You Care?

This shift signals how AI chatbots are becoming mainstream tools, not just enterprise features. If successful, Alibaba's pivot could reshape how millions in China - and eventually beyond - shop, search, and make decisions online, accelerating the everyday integration of generative AI.

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🌐 Gemini Now Sees the World in Real Time!

Brief Buzz: Google just supercharged Gemini with Google Maps. The tech giant is giving its AI model direct access to real-world location data — a move that fuses its geographic dominance with AI's conversational smarts.

• Gemini can now tap into 250 million venues worldwide, pulling live details like business hours, reviews, and venue attributes via API.
• Developers can embed interactive Maps widgets in AI-driven apps, keeping the familiar Maps look alongside Gemini’s responses.
• The system automatically detects when geographic context enhances a query — no manual user cues needed.
• Pricing starts at $25 per thousand location-enhanced prompts, signaling a high-end, enterprise-first rollout.

Read the full announcement from Google →

Why Should You Care?

This means smarter, more context-aware AI experiences — from travel planning that knows what’s open nearby to customer service bots that understand real-world locations. It’s a big leap toward AI that interacts with the physical world, not just the digital one.

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